RAHAL - Seeman Holtz Sponsorship to Sato for Indy

News Release

Rahal Letterman Lanigan Racing

May 25, 2018


BROWNSBURG, Ind. (May 25, 2018) – Rahal Letterman Lanigan Racing (RLL) announced today that Seeman Holtz Property & Casualty, Inc., a leading distributor of insurance, will be an associate sponsor on the No. 30 Mi-Jack / Panasonic entry for reigning Indianapolis 500 champion Takuma Sato for the 102nd Indianapolis 500 on Sunday, May 27.  Sato aims to become the first back-to-back winner of the Indy 500 since Helio Castroneves accomplished the feat in 2001-2002.

“It’s great to have Seeman Holtz Property and Casualty Inc. join our team for the Indy 500,” said Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing with David Letterman and Michael Lanigan. “It’s also great to be able to bring in another new sponsor to the IndyCar Series.  We look forward to helping them raise awareness for their company.”

Seeman Holtz branding will be appear on Sato’s race car that will start 16th in the 33-car field as well as on the sleeve of his race suit and in view on the in-car camera.

"We are excited to partner with Rahal Letterman Lanigan Racing to continue to expand our business, raise awareness of our services and deliver on consumer-focused strategies,” said Marshal Seeman, President of Seeman Holtz Property and Casualty. “We have a history of connecting top professionals and their clients with leading insurance solutions. We look forward to building a long term business with RLL and delivering on the services the team needs.”  

Sato, a native of Tokyo, Japan, has made 140 starts in the IndyCar Series since his rookie season in 2010.  His Indy car highlights include wins in the 2017 Indianapolis 500 and the 2013 Toyota Grand Prix of Long Beach – two of the premiere races in the series -- and a total of six podium finishes.  In addition, he has earned seven Indy car poles and led a total of 471 laps.  Prior to joining the IndyCar Series, he competed in 90 Formula One races between 2002-2008 with his highest finish of third at the 2003 United States Grand Prix. 

The 102nd Indianapolis 500 will be televised live on ABC beginning at 11 AM ET on Sunday, May 27.  For more details about the Series, please visit www.indycar.com.

About Seeman Holtz

The Seeman Holtz family of companies provides comprehensive insurance services to clients across the country. Seeman Holtz Property & Casualty, Inc. continues to target high-quality independent agencies for strategic expansion and continued growth throughout the United States. The company offers homeowner's policies, automobile insurance, renter's policies, umbrella coverage, commercial and employee coverage, personal liability coverage, employee benefits and human resources.

About Rahal Letterman Lanigan Racing

Rahal Letterman Lanigan Racing, based in Hilliard, Ohio and Brownsburg, Ind., is co-owned by three-time IndyCar Champion and 1986 Indianapolis 500 winner Bobby Rahal, former CBS Late Show host David Letterman and Mi-Jack co-owner Mike Lanigan.  In 2018, the team will compete in their 27th year of open wheel competition and attempt to add to their 25 wins – including the 2004 Indy 500 from pole with Buddy Rice -- their 30 poles, 94 podium finishes and 1992 series championship.  The team also competed in the American Le Mans Series from 2009-2013 as BMW Team RLL where they won both the Manufacturer and Team Championships in the GT category in 2010 and swept all three GT titles in 2011 - Manufacturer, Team and Driver. In 2012, the team finished second in the Team Championship and third in the Manufacturer Championship and in 2013, the team finished second in the Driver, Team and Manufacturer Championship. Since 2014, BMW Team RLL has competed in the GTLM class of the United SportsCar Championship with a two-car program and has brought their total to 17 wins, 25 poles and 69 podium finishes as well as a second place finish in the Manufacturer, Team and Driver championships in 2015 and 2017. The team recently announced a two-car program in the world’s first production-based electric vehicle race series – the Jaguar I-PACE eTROPHY.  The series will debut in the 2018/2019 season as a support series to the FIA Formula E Championship.

- RLL -

Tom Beeler

Tom has been a contributor to RIS since 1992. He was invited to join the staff as a full-time reporter/editor in 1995, and has covered IndyCar, Formula 1, NASCAR, Grand-Am, ALMS and the 24 Hours of Le Mans. In addition to his RIS work, Tom has been a contributor for General Motors, Nissan, Toyota and the ACO.

Read More on Indy Car press releases
Volume 2018, Issue 5, Posted 11:05 AM, 05.25.2018