GLENDORA, Calif. (Aug. 20, 2012) – Larry Fisher has been named executive director of the Wally Parks NHRA Motorsports Museum presented by Automobile Club of Southern California at the Fairplex in Pomona, Calif., it was announced today by the museum’s board of directors. 

Fisher is a longtime automotive enthusiast, holding membership in the Society of Automotive Historians and himself a collector of vintage autocycles, motorcycles and microcars.  Most recently, Fisher was an interpretive, planning and experience design consultant providing expertise to cultural heritage institutions, parks and attractions.  He served as CEO and executive director of the Herreshoff Marine Museum/America’s Cup Hall of Fame in Providence, R.I.  Fisher also was a consultant to the president on the creation of the Experience Design Department for The Henry Ford Museum and Greenfield Village in Dearborn, Mich.

In his new position, Fisher will be responsible for administrative operations and fundraising efforts for the museum, which is located on the grounds of the LA County Fairplex complex, also home to historic Auto Club Raceway at Pomona.  He will also be responsible for the overall management of the museum’s two biggest fundraising events: the Holley NHRA National Hot Rod Reunion presented by AAA at Beech Bend Raceway in Bowling Green, Ky., and the NHRA California Hot Rod Reunion presented by Automobile Club of Southern California at Auto Club Famoso Raceway in Bakersfield, Calif.

“Mr. Fisher brings with him a range of skills, experience and achievements that will be integral to success in his new role. We're confident he can effectively lead the strategic development of this important facility, and build on its position as a leading visitor attraction," said Thomas V. McKernan, chairman of the museum board.

Fisher has more than 20 years of experience working in the museum and exhibition field in senior-level positions as well as consultation.  His experience, and personal enthusiasm in the automotive world, makes him a perfect fit to lead and build upon the vision set forth by NHRA founder Wally Parks to celebrate the impact motorsports has on American culture.

“I am thrilled and honored to bring my experience in motorsports, museums, and education to a dynamic organization such as the Wally Parks NHRA Motorsports Museum,” said Fisher.  “This is a terrific opportunity to expand on Wally Parks’ vision of an exciting museum that can influence and interpret the hot rod tradition, while providing cutting-edge science, technology, engineering, arts and mathematics programming for the innovators and record-breakers of tomorrow.”

Housed in a 28,500-square-foot building on the edge of the historic Los Angeles County Fairplex, the Wally Parks NHRA Motorsports Museum’s mission is to celebrate the impact of motorsports on the American culture. The museum collects, preserves, exhibits and interprets the vehicles, stories and artifacts that represent America’s affection for, and the influence of, automotive speed and style in all its forms. The museum is the place to view and learn about hot rods, customs, racecars and speed records and the West Coast’s role as the historic center for the past and present development of hot rodding. Log on to for more information.

Headquartered in Glendora, Calif., NHRA is the primary sanctioning body for the sport of drag racing in the United States. NHRA presents 23 national events featuring the NHRA Full Throttle Drag Racing Series, NHRA Lucas Oil Drag Racing Series and NHRA Pro Mod Drag Racing Series presented by ProCare Rx. NHRA provides competition opportunities for drivers of all levels in the NHRA Summit Racing Series and the NHRA Drags: Street Legal Style presented by AAA. NHRA also offers the Jr. Drag Racing League for youth ages 8 to 17. In addition, NHRA owns and operates five racing facilities: Atlanta Dragway in Georgia; Auto-Plus Raceway at Gainesville in Florida; National Trail Raceway in Ohio; Lucas Oil Raceway at Indianapolis; and Auto Club Raceway at Pomona in Southern California. For more information, log on to, or visit the official NHRA pages on Facebook, YouTube and Twitter.

Dusty Brandel

President of the American Auto Racing Writers and Broadcasters Association, Inc. Worked with Mike Hollander since Tapsis, Compuserve, etc. and has posted to the website since the beginning. First Female photo-journalist to be given a garage and pit pass for the NASCAR garage, 1972 at Ontario Motor Speedway. One of first seven female writers, photographers given access to the Indianapolis Motor Speedway garage and pits in 1971. Past President of Greater Los Angeles Press Club, 1992-96, and first female editor of the 8-Ball publication for the Press Club

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Volume 2012, Issue 7, Posted 8:40 PM, 08.20.2012